Why Networking Is Important

1. Strengthen your network business connections

Networking is about sharing, not taking. It is about forming trust and helping one another toward goals. Regularly engaging with your contacts and finding opportunities to assist them helps to strengthen the relationship. By doing this, you sow the seeds for reciprocal assistance when you need help to achieve your goals.

2.Tap into your network for ideas

Your network can be an excellent source of new perspectives and ideas to help you in your role. Exchanging information on challenges, experiences and goals is a key benefit of networking because it allows you to gain new insights that you may not have otherwise thought of.Far from it being a nuisance, most people love being asked for help – it’s flattering and makes them feel useful. If you’re struggling with a decision, challenge or new direction, calling up a trusted former colleague, mentor, teacher or friend to organise a coffee can be beneficial to both of you, as they will in turn think of you when next they have a challenge.Offering helpful ideas in return is an excellent way to build your reputation as an innovative thinker.

3. Raise your professional profile

Being visible and getting noticed is a benefit of networking that’s essential in career building. Regularly attending professional and social events will help make your face known.Create value for other attendees by listening carefully, following up on conversations, remembering names, and offering your knowledge and expertise.You can then help to build your reputation as being a knowledgeable, reliable and supportive member of your profession by offering useful information or tips to people who need it.Raising your profile within professional circles will also help you stand out to recruiters, who are always on the lookout for strong talent and who may be more likely to approach you with offers.

4. Grow your personal brand

Being visible and getting noticed is a benefit of networking that’s essential in career building. Regularly attending professional and social events will help to get your face known. You can then help to build your reputation as being knowledgeable, reliable and supportive by offering useful information or tips to people who need it.

5. Get career advice and support

Gaining the advice of experienced peers is an important benefit of work-related networks. Discussing common challenges and opportunities opens the door to valuable suggestions and guidance. Offering genuine assistance to your contacts also sets a strong foundation for receiving support in return when you need it.